SoundMoney Protocol

What are you building 🛠️

SoundMoney is a new direct-to-fan channel built on Saga that allows creators to retain the majority of their profits while allowing their fans to invest in them. Our Business Model offers New content access and exclusive experiences - that can be accessed via social tokens. SoundMoney's token is called $BEZY because building a social token community should "Be Easy Breezy"

Initial Build Scope

Creators are seeking tools to establish sustainable revenue streams while building deeper connections with their audiences. SoundMoney, is building the social infrastructure layer for the creator economy. Its innovative ecosystem and library, powered by $BEZY, offers robust tools for creators and communities, enabling effective management of their communities using novel economic games and offering sustainable revenue to the creator and the community at large. Most importantly, it is designed to leverage existing Web2 social media and creator infrastructure like Shopify and YouTube.

In this write-up, we’ll explore the initial build scope of SoundMoney, its core components, and the go-to-market strategy designed to onboard hyper-engaged users.

Base Layer

At it’s core, SoundMoney is built on SoundMoney, an EVM compatible Saga appchain using $BEZY as the staking token for Creator Coins built-on special-purpose token liquidity management—protocol-owned liquidity—and a social-token DEX. Users can use existing wallets like Rabby or Metamask and bridge from their favourite L1 or L2

Protocol

SoundMoney is a library of social infrastructure and novel economic games of various forms for the custom implementation needed by the creator or community by connecting into the existing creator economy such as Shopify with plugins etc. The SoundMoney library includes the protocol API, creator economy-specific AI models/tools (already built), bespoke smart contract templates and more.

User interaction

When SoundMoney infrastructure is properly integrated around a creator’s user touch points, or likewise a community developed one, community members and users of SoundMoney interact with these economic games via the following methods.

  • POAP-like soulbound NFTs are earned or purchased alongside existing mech and creator developed activations like events and social media actions, these are opt-in.
  • Users earn and/or purchase—depending on the creator-determined minting parameters—social tokens (like pump.fun) tied to a single creator or defined communities coordinating. Holders of the earned soulbound NFTs earn social token rewards.
  • Social token economics limit upside in favour of heavily reduced downside risk enabling the horizontal scaling of community participants holding and using social tokens, in essence these are “floatcoins”—free-loating volitility-reduced currencies—reducing user churn.
  • Communities and big influencers can create these social tokens by staking $BEZY and said stake can be slashes for malicious behaviour
  • Users earn $BEZY by engaging in the overall protocol, via voting, and bespoke community interactions. $BEZY issuance must be defined by the influencer social token minter.
  • CLOUT—a reputation system—is earned, in a manner similar to points based on net-additive activities and protocol engagement and gives voting rights to CLOUT holders who can vote on new social tokens being minted, so long as they align with the social-token usability rules that are then bonded by $BEZY. CLOUT governs weekly rewards.
  • Because the base layer has protocol-owned liquidity and a special purpose DEX, users don’t run into illiquid UX-breaking interactions.

Go-To-Market

The go-to-market strategy is based on onboarding tastemakers first by actually limiting growth and doubling down on the 1000-fan theory of capturing hyper-engaged users. To do this SoundMoney uses a combination of Guest NFTs and VIP NFTs that can be earned or gifted depending on the acquisition strategy of a particular market. This strategy is best summed up by Paul Graham in his essay “Do Things That Don’t Scale” it states—and he advised YC founders and advises Alliance DAO members—to manually recruit users and give them an extraordinary experience. This strategy will limit churn in the long run.

Conclusion

This infrastructure can be built into a creator’s merch store, ticketing system, and have visibility on follows, likes, or shared content on their preferred social media platforms giving their super-fans deeper engagement and mutual revenue streams. On the backend, the creator has greater optics on their performance and sentiment that directly feeds back into their content via AI-assisted predictive models.

The SoundMoney library is IP owned by t10Labs, these toolsets come pre-baked to give the creator more power in their interactions with larger streaming platforms. Moreover, as we move further and further away from macro-level mainstream consumption and celebrity culture in favour of content creators and niche-communities—with SoundMoney enabled sustainable revenue share—SoundMoney has more accurate visibility on what’s actually cool and marketable. This data can be sold at a premium while being created at a far lower cost on aggregate. Creators win, $BEZY holders win and so does the protocol.